About Us
At Styled By Annie, we believe that style is more than just clothes; it’s a powerful way to feel confident, organised, and empowered every single day.
Based in beautiful Newcastle, NSW, we proudly work with clients in-person across the Hunter region and Sydney, as well as offering digital styling sessions Australia-wide.
Our Mission
We aim to help you take back control of your wardrobe. By curating collections that perfectly fit your body, lifestyle, and personality, we make getting dressed effortless, enjoyable, and empowering.
My Story: From Finance to Fashion
Hi, I’m Annie Sturt. Before I became a stylist, I spent over a decade as a Certified Practicing Accountant (CPA) working in Corporate Finance.
During those years, I noticed a common theme among the busy women around me. So many of us were completely time-poor, facing daily decision fatigue, and feeling frustrated by wardrobes packed with clothes but having "nothing to wear." Last-minute panic shopping led to impulse buys, and a lack of confidence.
I realised women didn't need more clothes, what they needed was a system.
I decided to merge my sharp, analytical eye for organisation with my love for style. I trained with the prestigious Australian Style Institute and went on to work as a stylist for one of Australia's leading women's fashion brands. Today, I bring that unique mix of corporate precision and fashion expertise into my styling sessions.
Let's Transform Your Style
I’ll guide you through wardrobe edits, personal shopping sessions at Westfield Kotara and Charlestown Square and tailor style sessions with care, clarity, and zero judgment.
You deserve to look good, feel amazing, and simplify your mornings. Let’s work togeether unlock your style potential.
We don't beleive in cookie-cutter fashion templates. Every session is deeply customised to fit your unique body shape, personal taste, and actual daily lifestyle, ensuring you feel genuinely confident and effortlessly stylish.
You are in expert hands. We blend a sharp, analytical eye for organisation (backed by over a decade in corporate finance) with premier training from the Australian Style Institute and insider experience with a leading national fashion brand.
From transformative 1-on-1 wardrobe edits and personal shopping sessions at Westfield Kotara and Charlestown Square to high-impact corporate styling workshops, we provide premium wardrobe solutions for individuals and organisations alike.